Social media consultant and Pinterest Superuser Noland Hoshino joins Joe and Megan to discuss the phenomenal growth of Pinterest as a social platform and how companies, causes and cause marketers can reach its 10 million+, primarily-female users to visually capture their brand story and why they’d want to. We’ve yet to see any active cause marketing campaigns on Pinterest but Megan, Joe and Noland pontificate on ways cause marketers could use this medium for good. Noland shares which brands are using Pinterest well and who’s missing the Pinterest boat. Stay tuned to discover Noland’s “6 foot” rule.
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Mentioned Links:
Pinterest Drives More Referral Traffic Than GooglePlus, YouTube and LinkedIn Combined
12 ways to use Pinterest for your nonprofit
Pinterest: A Tool To Curate Relevant Visual Content for Your Audience
Why and How Nonprofits Should Use Pinterest
And the Winner Is: Pinterest for Cause Marketing
Beth Kanter’s PinBoard, “Komen Can Kiss My Mammogram”
Joe’s Presentation on Pinterest for Nonprofits with Chronicle of Philanthropy
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